Shopping Assistant Manager (SAM) – personal stylist powered by AI who helps you look your best without breaking your bank based on your preferences.

The challenge

With the rise of social media and influencers, millennials and GenZ are more hyperaware of what they are wearing and have the urge to wear what the influencers are wearing. However, many items that the influencers are promoting can be out of reach with a sweater costing up to $300. 


Worked with teammates to come up with concept.

Designed the UX of the app.

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Adding an item to SAM's closet on the web interface.


SAM gives suggestions of similar items but within the user's budget.